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Flipaclip

The best tool for stop-motion
animation

The challenge

FlipaClip is one of the first tools and the most popular application in the world for creating stop-motion animation with an audience of over 30 million. Despite being so popular, FlipaClip has never had a website of its own. And we were entrusted to create a site that would complement this unique tool and could demonstrate the main features at the highest level.

The task was initially difficult, as we were creating a website for a popular animation product. We had to deviate from some rules and choose a completely different tactic for the design and presentation of the creative concept. In essence, we combined the UX and UI stages in order to convey our vision to the client as best as possible. Plus, the presentation of the concept was designed in an interactive form.

Product overview

Product overview

It doesn't matter what style or on what level you draw, this application helps bring many interesting and creative ideas to life. FlipaClip is a comprehensive drawing tool for creating stories on your smartphone in a convenient, fast, and simple yet detailed way with tons of different tools.

One of the best things about FlipaClip is that it also includes an animation system so users can add that special something to whatever they draw.

The whole website is an interactive story that immerses you in its own atmosphere
All content is presented in short blocks, which improves the perception

Diary notes

Diary notes

Despite a lot of complex animations, 3D and video content, the entire site weighs 5 MB. We had a debate about whether to make a simplified version for smartphones, but the client decided to leave it as it is. And that was the right thing!

The site reflects a product that combines gamification, uniqueness and visual enjoyment in interaction

Site of the Day
Awwwards & FWA

Feedback
from client

Marcos Meson, Co-Founder and VP of Marketing

On behalf of the FlipaClip App team, I would like to thank Cuberto for the successful collaboration and development of FlipaClip.com. Cuberto proved to be a reliable and responsible partner that we were comfortable collaborating with.